I think it is something that Sioux Falls has been craving, and I know I certainly have after going there to eat.” “Sioux Falls has a need for fast, chef-inspired food that is healthy for you and that has a fitness concept that goes along with it. “I thought it’d be wonderful to bring to Sioux Falls,” Goldammer said. Paul Goldammer, Crisp & Green’s franchise partner in Sioux Falls, agreed the city needed a restaurant like the one he’s opening on the east side of the Western Mall. “I wanted to give back to the city of Sioux Falls by making sure that I brought my concepts here,” he said.
Having spent a portion of his childhood in Sioux Falls, Smiley said he was waiting for his opportunity to give back to the community. “Here we are today with 85 stores built on development in nine states and counting.” “In November of 2016, I opened my first store, and it opened with a line around the block,” he said. The community’s response in the Twin Cities to Crisp & Green’s initial opening was impressive, he said. I figured the best way to do that was to just create it.” “And I was finding that it was increasingly difficult to get high-quality, healthy food fast.
#CRISP AND GREEN HOW TO#
“One topic that I knew a whole lot about was how to keep healthy,” Smiley said. Having spent his entire career in fitness, Smiley wanted an opportunity to try something new in the wellness industry. The company has 195 stores built or in development across 19 states.Minnesota-based fast-casual restaurant Crisp & Green, which specializes in customized, healthy meals, is opening in Sioux Falls this week.Īnd if you get in line at the right time, you even can try it for free.ĬEO and founder Steele Smiley opened the first Crisp & Green in late 2016. Through its mix of healthy meals and physical exercise, the brand aims to promote a culture of living and eating well, or “Living Crisp.”Ĭrisp & Green restaurants are open in Minnesota, Colorado, Nebraska, North Dakota, South Dakota and Texas. Throughout the past five years, Crisp & Green has hosted more than 1,000 fitness events at its stores nationwide, creating a devoted following and helping to make it one of the fastest-growing quick service restaurants (QSR) in the country.īeyond providing nutritious and convenient salads, grain bowls and smoothies to the community, Crisp & Green is also known for its partnerships with local fitness studios and certified trainers to offer complimentary workouts, typically held near the restaurant on the patio or in the parking lot. More than just great food, the company places special emphasis on its "Commitment to Community'' values by partnering with local fitness experts to provide complimentary classes to their guests. We are ready to expand aggressively across the entire state of Florida during the next two years.”Įstablished in 2016 by Steele Brands’ Founder & CEO Steele Smiley, Crisp & Green has delivered year-over-year growth by providing nutritious, made-from-scratch food in a fast and convenient setting. “We are grateful to be able to meet customer demand with fresh menu items and become the fast and healthy option in Central and Southwest Florida this summer. “Floridians are seeking high-quality food with great flavor that is healthy and they can grab on the run,” says founder and CEO, Steele Smiley. Crisp & Green will open additional locations this summer in Sarasota, Tampa, and Orlando. A second location will open Founders Square I Naples on June 18. The first Florida Crisp & Green location will open in Venice on May 14, at 1695 U.S. Steele Brands, a Minnesota-based company developing healthy lifestyle brands, announced that its Crisp & Green brand is opening five locations in Central and Southwest Florida this spring and summer and a total of 30 locations statewide over the next two years.
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